Social Media Proposal

Yesterday, we presented our strategic move into the Social Media realm for our company. The meeting lasted about two hours and it was full of interactivity. A couple of years ago, when I first had this idea it was believed that our company's main target audience was considered to be older than the general population of Social Media networks like Facebook and MySpace.

Since then, I think Facebook and Twitter have grown to be such major platforms of communication that our company could not wait any longer to test the waters. Our target audience had started to create our company's groups and profiles without our approval or supervision, and it was time we acted on it.

We created our business profile and member groups on Facebook yesterday afternoon. Accumulating about 15 fans so far, I think we are heading in the right direction. Also, a blogging platform has been decided on and will be implemented by our President and Executive Director.
To provide our target audience with more of a 2-way communication and a new level of urgency.

The plan has been presented and it seems like they liked it. Now to wait for their response and then to the fun part. Executing it.

CJ